How can corporate websites achieve automated marketing through AI?

In the era of digital marketing, as an important online window for enterprises, how to achieve automated marketing and improve efficiency and effectiveness has become the focus of attention for many enterprises. The following is a detailed introduction to various ways for enterprise websites to achieve automated marketing.

Powerful Automated Search Optimization

Search optimization is of vital importance for enterprise websites. Even if an enterprise doesn't have professional SEO knowledge, it can still do a good job in optimization with the help of automated tools. The website can automatically update the TDK (title, description, keywords), sitemap, and robots file. According to the industry attributes, it can automatically generate relevant content, continuously improve the website's ranking in search engines, and obtain more traffic. At the same time, when the website is revamped, the traffic of the original website can be smoothly transitioned without loss, and the historical indexing can be automatically inherited and retained. The URL rules support customization, and the indexed URLs can be smoothly inherited, and the content migration of the website can be easily achieved. Moreover, the website can be automatically submitted to Baidu to promote indexing, effectively solving the problem of a long lack of search traffic and visitors after going live, bringing more opportunities for the enterprise to be discovered by users.

Automated Content Update

Content is the core of a website. Only by continuously updating high-quality content can it attract users and search engines. The automated marketing of enterprise websites has the function of automatically optimizing the website and updating the content. Through an AI robot, according to instructions such as keywords and descriptions, it can automatically write product detail introductions, industry news, or knowledge-based soft articles. For example, it can generate 100 product introductions and 100 pieces of news and knowledge. And during the content generation process, there is also a sensitive word reminder to ensure the compliance of the content. The automatically generated content can continuously inject vitality into the website and drive the continuous growth of traffic.

One-click Social Media Promotion

Social media is an important front for enterprises to expand their brand influence and attract potential customers. The newly upgraded AI automatic marketing function of the enterprise website supports one-click social media marketing. Just select the existing content on the website, and the system will automatically fill in the content and relevant materials. Then, by checking the relevant domestic media platforms, it can be published to major social media platforms with one link, achieving full-channel content distribution, greatly saving manpower and time costs, and quickly expanding the dissemination scope of enterprise content.

Automatic Generation of Landing Pages and Sub-sites

Based on content keywords, the website can automatically generate marketing landing pages. Products and news are associated with recommended keywords to intelligently generate aggregation pages, which not only enhances internal links, is conducive to keyword indexing, but also improves the website's conversion rate, allowing one piece of content to generate multiple pages, and each keyword to have its own exclusive landing page. In addition, an enterprise website can create one website and generate a large number of city sub-sites, quickly generating a large number of sub-site pages, promoting the increase of the indexing volume, and enhancing the website's authority. The sub-sites can also be automatically updated and optimized synchronously with the main site, covering 431 domestic sites and 196 overseas sites, helping enterprises expand domestic and foreign markets and comprehensively improving marketing effectiveness.

Through the above various automated marketing methods, from search optimization, content update, social media promotion to the generation of landing pages and sub-sites, enterprise websites can build an efficient and intelligent marketing system, helping enterprises stand out in the fierce market competition and obtain more traffic and customers at a lower cost.